Meet your guide
I am Stephanie Weichert, a personal, executive and business coach and marketing consultant. I combine my specialties of coaching and marketing strategy to help entrepreneurs with business development.
Marketing And Business Development Consultant
Stephanie Weichert
As a marketing consultant, I focus on my clients’ businesses with the over-arching goal of business development. I help clients manage all aspects of marketing, such as the creation of a new brand strategy, writing marketing plans, and developing website content. I can manage the complete process or help with a specific piece of a larger project. I offer one-time project management options and/or on-going support. I offer:
- Website review and analysis
- Complete design and maintenance of WordPress websites
- Development of marketing plans
- Writing website copy, business proposals and brochures
- Management of design process that includes other creative professionals for projects such as promotional videos, logos, graphic animated videos, and marketing collateral materials
- Strategic analysis in order to target opportunities for revenue enhancement
- Research and planning for development of a new brand strategy
- Organization of large-scale photography or videography sessions
- Business coaching for small business owners
- Photography
To begin
- To learn more about how I can help with your project, send an email through the contact form.
- Schedule a complementary introductory call to find out if my services are right for you and how I can help.
- If we are a good fit, you can decide how you want to move forward.
- If you want to incorporate executive or business coaching we can meet bi-weekly or three times per month. I’ll send you my coaching paperwork that will help get you thinking about your new direction.
Get the Guide
Get a free copy of my 35-page workbook to help with your marketing and business planning. You will receive the course workbook upon signing up for executive or business coaching or consulting.
The workbook includes sections on:
- Introduction to Marketing Strategy
- Service or Product Offering Development
- Marketing and Promotion Basics
- How to Create a Customer-Focused Experience
- The Legal Framework
Project Showcase
Website Development - 2021
Rich and Thick Hair
- Built new website (developed under new agency)
- Wrote copy.
- Product photography
Website Development & Brand Development - 2021
CoreStrength1
Built new website.- Wrote copy.
- Worked with a designer to create new brand strategy.
- Created marketing collateral material.
Built new website.Website Development - 2021
S.W.E.A.T.® Inc
- Built new website (developed under new agency)
- Wrote copy.
- Edited photographs.
- Co-Developed ActivateFit.ca for same client
Website Development & Photography - 2020
Mobile Leather Repair
- Built new website.
- Wrote copy.
- Took photographs on site.
- Created professional image library.
Project Management - 2019 - 2020
- Wrote proposals to sell projects to WaterRower.
- Performed research in order to co-author train-the-trainer manual.
- Designed manual in In-Design.
- Co-designed the website in Kajabi.
- Wrote the copy for the website.
- Wrote email blast and print ads. Worked with a designer for layouts.
- Created short video.
- Co-wrote multiple articles.
Brand Strategy - 2020
Project Hope Academy™
Non-Profit Work – 2020
- Worked with a designer to create logos for non-profit.
- Built website in Kajabi.
- Wrote copy.
- Submitted trademarks to USPTO.
- Collaborated with another non-profit to use their non-profit status (as umbrella company).
- https://www.projecthopeacademy.org/hope-warriors
Brand Strategy - 2019 - 2020
- Updated brand from Tepuy Activewear to T31™.
- Wrote a strategic marketing plan for T31™.
- Built T31 website.
- Connected site back-end to BigCommerce store.
- Wrote copy to include creation of new tagline, “Sunshine for your soul™”.
- Separated private label to new T Activewear brand. Created one-page website for T Activewear.
- Worked with designer to create new T31 logo.
- Created simple T Activewear logo.
- Provided strategies for photo shoot and image library.
Project Management - 2018 - 2019
SGT Ken's Boot Camp™
- Wrote two online certifications based on SGT Ken’s live certification.
- Wrote manuals. Laid them out in Indesign (worked with designer for cover and template).
- Wrote quizzes.
- Collected testimonials and created promotional material to help sell the courses.
- Worked with designer to create a logo.
- Worked with graphic animator to update animated logo.
- Negotiated a contract with IDEAfit to sell our certifications. Worked to keep our company compliant with the terms of the contract.
- Wrote copy for landing pages and email blasts.
- Co-designed sales promotions.
Project Management - 2018 - 2019
- Helped clients develop their businesses and brand strategies.
- Built site in WordPress, using Elementor plugin.
- Studied and used StoryBrand (by Donald Miller) persuasive copy methodology to write copy.
- Worked with a designer to create logo.
- Wrote articles and blogs (I’ve co-written more than 100 articles).
- Failing Forward in Business
- Taking Steps Forward in the Midst of Our Mess
- Mastering Effective Employee Engagement (Written from SGT Ken’s perspective.)
Project Management - 2018 - 2019
Everything I Would Have Said
- Wrote and published the book.
- Worked with designers to create cover and interior layouts.
- Worked with editors to finalize copy.
- Created a companion workbook.
- Created a website in WordPress to support the book.
- Managed all steps of sales process.
- Created companion mini-video course.
SGT Ken® and START Fitness®
2003 - 2019
Consultants
Managed design process of various projects.
Program Management
Managed marketing, instructors, and customer service personnel for San Francisco-based, live program.
Design
Created SGT Ken® private label clothing line (shirts and leggings) that were sold at live events.
Promotional Materials
Designed promotional materials and collateral materials.
Web development
Wrote copy for websites and updated sites.
Brand strategy
Created brand strategy for both brands. Worked with a designer to create the logos for both brands.
Project Management - 2018
Produced graphic animation promo video
Worked with graphic animator to see it through to completion to include all changes and edits.
Project Management - 2013 - 2019
- Created and updated marketing strategy.
- Created marketing collateral materials.
- Wrote copy.
- Designed flyers.
- Worked with a designer to layout a brochure.
- Collected testimonials.
- Completed Ken Weichert’s CSP® (Certified Speaking Professional) application.
- Updated website.
- Filed for SGT Ken® trademark.
Project Management - 2015 - 2016
Built online course platform for START Fitness LLC.
- Wrote copy for and designed landing pages.
Produced and (worked with editor) to edit all courses.
Created all of the (Prezi) presentations for each video.
- Scripted and produced sales video.
Worked with independent music/sound producer to create two full-length (one-hour) original soundtracks to use as royalty free music and sell at live events.
Worked with designer to create packaging for both CD’s.
Worked with designer to create packaging for standalone course, Road to Resilience, which was sold at events.
2008, 2009, 2010
Operation Living Fit
- Wrote GSA contract for iostudio LLC in order to facilitate direct awards as prime contractor.
- Worked with designer to layout box art, disc faces. and DVD sleeves.
- Produced videos.
- Selected contents of Fit Kit.
- Co-developed product specifications.
- Sold 25,000 sets as subcontractor for the Air National Guard.